Last month, Google announced that businesses could choose to participate in messaging directly from their Google My Business (GMB) profiles. This option allows local businesses to connect directly with searchers to employee contact list answer questions and potentially drive more store visits and conversions. In theory, messenger is a huge step forward for more direct and direct communication with small businesses and location-based businesses. In practice, Google's current iteration of its messenger leaves a lot to employee contact list be desired in terms of user experience and raises serious concerns about privacy, especially healthcare laws that govern patient-provider communications.
GMB Messaging tries to bring value to SMBs On the support site, Google touts GMB Messenger as a way for businesses to employee contact list expand communication with new and returning customers: “Responding to customers can help you answer their questions, tell your business story and attract more people to your area. » This messaging option gives business owners even more tools to be a click away from their customers, much like the one-click calling feature that already exists in GMB. People started noticing call reports in GMB dashboards to track the number of searchers called directly from a business listing. Tools like GMB Messenger appear to employee contact list be part of an overall strategy in which Google is trying to deliver more value to business owners.
Check out our Ultimate Guide to Google My Business to start optimizing your listing. GMB Messenger aims to replicate the success of Facebook Google seems to employee contact list be trying to emulate some business owners' successful experience with Facebook Messenger on Facebook Business Pages. Many businesses have taken advantage of connecting with Facebook Messenger where consumers can choose to receive messages such as automatic order and shipping notifications. Consumers can also respond to employee contact list these posts with questions or concerns and get answers from the company's Facebook page. GMB messaging does not (yet) have the same features as Facebook messaging for business.